05 / Operate
Launch isday one.
Launch isn't the finish line. We stay on as the team that keeps the website, the automation, and the growth systems we built actually running, as a retainer, not a one-off handoff.
Weekly ownership. No tribal knowledge.
Most agencies vanish at launch.
What drift looks like
- Dependencies go stale, then insecure
- One campaign quietly stops converting
- The person with the context moves on
- A slow page nobody is measuring
None of it announces itself. It just shows up as a bad quarter, six months later. We are the team that catches it in week two.
Our approach
Most agencies disappear after launch. We think that's when the actual work starts. The system needs a team watching it, tuning it, and answering for it every week.
- W05Cache layer added to product APIp95 4.1s to 1.3sWatch for a week
- W06Retired 2 dead ad sets, reallocatedCAC -9%Scale the winner
- W07Checkout copy + form orderCompletion +3.4%Roll to mobile
Same day. Same three columns. No surprises.
One partner, the whole stack.
We keep running
- The website & product
- The automations & agents
- The growth & ad accounts
- The brand & content system
One retainer
One team, one contact,
one weekly rhythm
across all of it.
Scoped explicitly, reviewed quarterly, flexes with what the systems actually need.
Instead of
- 4 separate vendors
- 4 renewal cycles
- 4 people to brief
- 4 versions of “not my area”
The context lives with the team, not one person's head.
What we run.
Ecommerce Management
Catalog, checkout, promotions, and the integrations that keep a store trading
Website Management
Updates, performance, security patches, and content, on a schedule not a whim
Digital Operations
The connective tissue: analytics, CRMs, tooling, and the workflows between them
Technology Retainers
A standing engineering team for the platform we built, or one you already run
Growth Retainers
Ongoing SEO, paid, and CRO work held to the same weekly number
Creative Retainers
Continuous content and campaign production from your locked brand system
Fractional Digital Teams
A blended team across build, growth, and creative, for less than one senior hire
What a retainer buys.
Weekly
ownership cadence
1
partner across build, growth & ops
0
tribal knowledge
How a retainer starts.
- 01
Take the handoff
Full audit of what exists, code, campaigns, content, so nothing is running on tribal knowledge.
Week 1
A system map
Access, dependencies, accounts, and risks documented in one place before we own anything.
- 02
Set the cadence
A fixed weekly rhythm of monitoring, maintenance, and reporting, agreed up front.
Week 2
A standing calendar
What we watch, what we touch, and when the closeout lands: same day, every week.
- 03
Run and respond
Issues get caught and fixed before they become downtime, incidents, or a missed campaign.
Ongoing
Time to detect, in minutes
Alerting wired to the things that matter, with a person on the other end, not just a dashboard.
- 04
Report and improve
Every cycle closes with what changed, what it moved, and what's next. No surprises.
Every week
A weekly closeout
Three columns, one page, in your inbox. The record of what the retainer actually did.
05 / Operate
We stay after launch and run the system continuously.
Launch is day one, not the finish line. Medhya Labs stays on as the team that keeps a system running: the website and product, the automations and agents, the growth and ad accounts, and the brand and content pipeline, under one retainer instead of four separate vendors.
That covers ecommerce management, website management, digital operations, and technology, growth, and creative retainers, up to a full fractional digital team for less than the cost of one senior hire. The context lives with the team, documented, rather than in one person's head.
How we approach it
We start by taking the handoff properly: a full audit of what exists, code, campaigns, content, access, and dependencies, so nothing is running on tribal knowledge. Then we set a fixed weekly cadence of monitoring, maintenance, and reporting, agreed up front.
Issues get caught and fixed before they become downtime, an incident, or a missed campaign. Every cycle closes the same way, on the same day: what changed, what it moved, and what is next. No surprises, and a written record of what the retainer actually did.
Retainers are scoped explicitly rather than open-ended, reviewed quarterly, and flex up or down with what your systems actually need. We can take over a system we did not build, and most Operate engagements start exactly that way.
This is for you if
- Your site breaks quietly and nobody notices for weeks
- One developer holds all the context and could leave
- Growth systems decay the moment they are unattended
- You can only reach your current vendor for a brand-new project
- You need senior coverage across build, growth, and creative but not five full-time hires
Related
- A system we build and operate: Knwdle
Designed, engineered, and run by the same team.
- Build
Where the systems we operate come from.
- Grow
Growth retainers run against one weekly number.
The questions we always get.
The rest, we'll answer on the first call.
No. It's a fixed team with weekly ownership of your systems, not a reactive helpdesk you wait on.
Yes. Most Operate engagements start with an audit of an existing system before we take it on.
Whatever combination of technology, growth, and creative your systems need, scoped explicitly, not open-ended.
Yes. Retainers are reviewed quarterly and flex with what your systems actually need at the time.
Other capabilities